At Werfie, we empower you to manage your privacy with ease.
Explore the settings and tools below to customize your privacy preferences. Our videos focus on the desktop experience, but rest assured, you have full access to these controls on your mobile device too
Your Privacy Controls for Personalized Ads
About Personalized Ads
We collaborate with advertising partners to bring you more relevant and engaging content through interest-based advertising. This can be based on information our partners share with us, helping to make Werfie Ads more useful for you.
How It Works:
Imagine a flower shop wants to advertise a Valentine’s Day special on Werfie. They prefer to show their ad to floral enthusiasts who subscribe to their newsletter. The shop might share hashed emails from their mailing list with us, which we match to hashed emails associated with Werfie accounts. This allows us to display a Promoted post for the Valentine’s Day deal to the right audience.
Alternatively, if someone visits the flower shop’s website, Werfie may collect information via pixels and similar technologies, enabling the shop to advertise to those visitors with a Valentine’s Day offer on Werfie. For more details, see our Cookie Policy.
About Werfie Marketing
Besides helping advertisers reach their audiences, Werfie works with third-party partners, like Google, to market Werfie’s own services through interest-based ads. These partners may also serve ads on behalf of Werfie advertisers. The privacy options below apply to Werfie’s interest-based ads, not to those served by other companies, including on Werfie’s behalf. Learn more about opting out of interest-based ads from other companies at optout.aboutads.info and networkadvertising.org/choices. On the web, you can opt out of Google Analytics with Google’s opt-out browser add-on, and adjust Google ads settings via Google’s Ads Settings.
What Are My Privacy Options?
If you prefer Werfie not to combine your activity on Werfie with other online activity from our partners for interest-based ads on and off Werfie, you can disable this feature:
- Using Werfie Settings: Visit Ads preferences and disable Personalized ads.
- On the Web: Use the Digital Advertising Alliance’s tool at optout.aboutads.info to opt out of interest-based advertising from Werfie in your current browser.
For Mobile Devices:
- iOS 13 and earlier: Enable “Limit Ad Tracking” in your iOS settings.
- iOS 14 and later: Disable “Allow Apps to Request to Track” in your iOS settings.
- Android: Enable “Opt out of Ads Personalization” in your Android settings.
Ensure you are logged in to view or change web settings for your Werfie account. Changes made while logged out will only affect that browser session.
Opting out of Werfie’s interest-based ads won’t stop you from seeing ads on Werfie. You may still see ads personalized based on your posts, who you follow, your device type, location, and interactions on Werfie.
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